An operating company.
Not a consultancy.
Margin Max commissions the Business Operating System founder-led companies need and rarely build for themselves — the single place the work starts each day. The company runs the way the businesses it serves should run: numbers-led, system-driven, accountable to outcomes.
Operator-to-operator.
We don't produce strategy decks. We don't sell willpower as a service. We don't show up with someone else's framework. The deliverable is always the same: a working system installed inside the business, a measurable change in how the numbers behave, and a team that runs the system after we leave.
Founder-led companies — particularly in roofing, construction, and home services — carry more operational load than the org chart shows. Too much of the operation lives in the founder's head. Margin Max moves it into a system the team can actually run.
Five operating principles.
Margin is the signal.
Revenue is loud and unreliable. Margin tells the truth about the operation. Every system we install ties back to a margin number you can actually see.
Make the numbers visible.
If leadership can't see the number every week, the team will never feel it. Visibility isn't a nice-to-have. It's the floor everything else stands on.
Make the team answerable.
Visibility without accountability is a dashboard nobody opens. The weekly rhythm, the ownership, and the review get installed alongside the system that produced the number — so the team is answerable to the numbers, not the owner.
Build for the team that stays.
Systems that need a consultant to maintain them aren't systems — they're dependencies. Margin Max installs operating systems the in-house team owns from day one and runs after we leave.
The diagnostic comes before the prescription.
Every engagement begins with a structured read of how the business actually runs. Nothing gets prescribed before the field study is complete. The findings shape the install — not the other way around.
Operator first. Builder of the system.
Jeremy Reece has spent more than two decades inside founder-led businesses — not advising them from across the table. The work has been done in the operator's seat: finance leadership, multi-crew field operations, construction systems, and hospitality at volume. Wherever the business was growing faster than what one person could hold together.
The work is consistent. Walk into a business that has outgrown the systems supporting it. See how it actually runs. Install the focused set of systems the operation needs — clearer numbers, cash that moves on a schedule, a team that runs the playbook. Stay until the team owns the systems from the inside.
Background includes:
Controller and senior finance leadership
Multi-location operations
Construction and field-service execution
CRM and reporting system builds
AR cleanup and cash discipline
National operational training and public speaking
The pattern across every engagement is the same — a business that grew faster than its systems, an owner carrying weight that should be in a system, and no one inside the building who has done this work before. Operator first. Builds the system. Then helps leadership run it.
Run the books at scale before building the system.
The case for trusting Margin Max with your operating infrastructure is not a pitch — it is a record. Jeremy Reece began in the controller's seat, accountable for the financial discipline of enterprises generating tens of millions in annual revenue, then spent two decades installing the operating systems that founder-led businesses run on.
He builds what he has had to run himself: closed books, accurate numbers, cash that moves on a schedule, and a team that holds the cadence after the engagement ends.
Certified FICO®Professional
GraduatedCum Laude
- Co-Founder & Financial Controller, J. Michael Group Construction — 19 years building the full accounting infrastructure: chart of accounts, GAAP financials, job costing, WIP, payroll, AR/AP.
- $16.5M refinance — 60 Thompson, New York City.
- $1.5M+ aged AR recovered in 90 days — recent embedded operating engagement.
- Senior finance leadership across hospitality at volume — Planet Hollywood International and Ian Schrager / Thompson Hotels (NYC & South Beach).
- Budgeting, forecasting, compliance, and due diligence — over multi-person accounting teams.
References, recognition, and the record behind them.
"I had the opportunity to work closely with Jeremy during our time at Planet Hollywood, where he served as Controller under my leadership. His financial acumen, attention to detail, and ability to manage complex operations set him apart early on. More importantly, Jeremy understands how to align financial oversight with day-to-day operations — something most professionals never fully grasp. He's someone I've trusted both professionally and personally for decades."
"Jeremy has a rare ability to step into a business, quickly identify breakdowns in systems and CRM workflows, and turn them into scalable, revenue-producing processes. His understanding of supplementing and operational structure makes him a valuable asset for any company looking to tighten operations and increase profitability."
Additional references available on engagement.
- CertificationCertified FICO® Professional — all three professional designations, the highest credential in credit and scoring interpretation.
- EducationB.S., Business Management — Cum Laude. Graduate Accounting Certificate.
- AuthorshipAuthor of two books and two industry guides.
- PublicationProfiled in national print (MuscleMag)A feature on competing at the national level through significant physical adversity — the same resolve he brings to operating work.
Jeremy developed curricula for nationally recognized financial-education programs, trained and developed public speakers, and authored two books and two industry guides. The pedagogy is mature; the implementations today are operator-led.
Designed for serious operating companies.
Margin Max is built for the company that has crossed the line from "we can will this through" to "we need a system." Typical patterns at engagement:
- Revenue between $2M and $40M
- Founder still inside the operation
- CRM in use but uninstrumented
- Margin reconciled at month-end, not weekly
- AR aging beyond 60 days unmanaged
- No installed operating cadence
- Hiring won't fix what the system can't see
Schedule an operational assessment.
An operational review is the cleanest way to start. Structured, finite, and confidential — designed to give you a grounded reading on how your business actually runs.
(316) 751-6626 · Jeremy@MarginMaxllc.com · www.MarginMaxllc.com